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$75,000 - $100,000 yearly
BFG Marketing Atlanta, GA, USA
Jan 09, 2019
Full time
Position Summary: At BFG, we leverage data for deeper understanding of the consumer and the market, then we translate these marketing insights into applied knowledge that makes our work smarter, more creative and impactful. BFG's marketing science approach accomplishes this through a blend of scientific method and creative thinking. The Senior Marketing Analyst is responsible for understanding and advancing BFG’s knowledge of the market and the consumer to inform strategic marketing decisions. The Analyst is a key contributor to all research efforts and plays a critical role in the discovery and understanding of category, brand, consumer and cultural trends. The Analyst is the agency's resident expert in multiple subscription-based toolsets providing data-driven insights and perspectives. This position reports to the Director of Strategy and works directly with members of Strategy + Insights Department and other agency teams.   Essential Job Duties and Skills: Recommend, analyze and use appropriate data sources to inform key marketing decisions: Adhere to a process-driven approach that utilizes market and consumer data to answer business questions, provide key marketing insights and craft data-substantiated consumer stories. Partner with marketing stakeholders to understand business objectives, structure key questions, and define metrics and report structure that support business needs. Assist clients and departments with strategic thought leadership, know what data we need and what data is possible to acquire, keep abreast of and recommend leading data methods and tools, quickly synthesize and identify gaps in collection and/or integrity of data.   Analyze consumer data to identify high-priority targets to develop consumer segmentation, consumer profiles and consumer-focused brand positioning. Create dashboards, reports, and presentations that clearly synthesize learnings and communicate opportunities for clients. Articulate findings to internal stakeholders using strong written, verbal presentation and communication skills. Inspire agency teams with data-driven ideas from social listening, site analytics, syndicated research, cultural trends, subscription tools, etc. Execute large and small primary research initiatives incorporating quantitative and qualitative methodologies: Manage quantitative research projects: candidate is proficient at quantitative research, survey design, questionnaire development, participant recruitment, and research deployment, including online survey tools such as Qualtrics (or equivalent) and analysis.   Participate in the development and delivery of briefs and strategy presentations from primary research initiatives. Collaborate with outside research teams and suppliers to assist in quantitative and qualitative research development and execution. Research, create, and maintain consumer, brand and market trends using available data resources. Act as consumer expert for client industries, track competitive and marketplace activities, conduct competitive reviews, identify and communicate implications for the client and other client stakeholder teams. Stay current and connected to cultural and marketing trends. Create and maintain library of case studies, insights, trends and best practices. Other Job Requirements:   Bachelor's degree in Marketing/Advertising, Statistics, Analytics, or a related field. Master's degree is a plus, especially an MMR degree. Minimum 6 years of experience working in planning or research capacity at a branding, advertising, communications, research or media planning agency. Proven analytic experience with media analysis tools such as MRI, QUID, Netbase, CubeYou, Crimson Hexagon or equivalents. Data visualization experience with tools like Google Data Studio and Tableau a plus. Advanced proficiency in Microsoft Office Suite. Excel and PowerPoint ninja; able to prepare and present high-quality reports and presentations using PowerPoint. Adaptability in fast-paced and pressured environments while remaining proactive, resourceful and efficient. Proficiency with statistical analysis and statistical software a plus (SPSS, SAS, R, Python or equivalents). Capable presenter, comfortable in front of senior leadership. Comfortable “flexing” based on shifting business priorities. Excellent time and calendar management skills. Ability to follow all standard agency policies and procedures. Collaborative spirit and desire to make things right rather than just seek to be right. Maintain strong working relationships with internal teams. Overnight travel may be required.
$40,000 - $45,000 yearly
Merch Revolution LLC, DBA Haute Rock Creative Cedar Park, TX, USA
Jan 01, 2019
Full time
We are not your typical ad agency and you are not the typical  Accounting Specialist . So, if you are in the early stage of your accounting career and looking for a cutting-edge place to learn and grow, let’s talk! Merch Revolution LLC, dba Haute Rock Creative is a full-service marketing agency, supporting clients with branded experiences and merchandise, graphic design, video and podcast production, event strategy/design/execution, and event technology. Haute Rock develops account-based marketing programs, creates memorable and impactful branded experiences, and specializes in building peer-to-peer knowledge sharing opportunities. You will work closely with the Operations Manager to ensure that AP and AR are on-schedule and exceed quality standards. This is an exciting opportunity working for an innovative company with plenty of room for growth. Responsibilities Process accounts payable and receivable transactions. Perform routine accounting activities such as maintenance of the general ledger, preparation of various accounting statements and financial reports. Review, codes and verifies transactions and journal entries. Reconcile credit card accounts and bank statements. Manage company credit card accounts and staff usage Prepare quarterly budget and actual reports which allow staff to monitor agency spending and incoming revenue Requirements 1-3 Years’ experience in accounting and bookkeeping Bachelor’s degree in Accounting is a plus Experience with accounting software platforms including QuickBooks Online and Workamajig Detail Oriented Strong organizational skills with the ability to multi-task and set priorities.   Benefits Creative, high energy working environment. Medical, dental, and vision benefits Life Insurance Paid Time Off Paid Holidays Salary: Depends on Experience Job Type: Full-time Located in Cedar Park, Texas
$1 yearly
brown parker & demarinis advertising Boca Raton, FL, USA
Dec 27, 2018
Full time
Brown, Parker & DeMarinis is seeking an experienced Media Planner/Buyer for our rapidly growing South Florida office. This is a permanent, full-time position with benefits based in Boca Raton. We differ from many agencies in that we integrate our media planning with our brand strategy and creative process. Our media planners work alongside strategic planners and creatives to create campaigns that seamlessly combine channels, formats, and engagements. Client success is our ultimate metric, and what drives our mindset, skillset, and company culture. Responsibilities ·     Act as the primary media expert for clients, planning, buying, optimization and reporting. ·     Execute, manage, and optimize media campaigns with a focus on campaign/project KPIs and goals. ·     Develop and manage paid search and display programs. ·     Forecast projected campaign results, reach and frequency of potential media vehicles. ·     Responsible for all media plans including pitch, planning, presentation and campaign reporting directly with clients. ·     Manage media agreements and contracts with outside media vendors. ·     Monitor media buys to ensure all brand safety, ad fraud, and viewability standards are met or exceeded. ·     Monitor media for pacing, delivery, placement, and flight date discrepancies and negotiates credit or billing adjustments when necessary. ·     Research and record trends, innovations, and changes that affect media buying. ·     Responsible for the preparation of insertion orders and placement of advertising with media vehicle, as applicable. ·     Implement test initiatives such as landing page/email marketing, A/B testing, multivariate testing, offer testing, as needed Requirements: ·     Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, or communications preferred. If you have an MBA, that’s an added bonus. ·     Strong written and verbal communication skills. ·     BA/BS or equivalent experience required. ·     2+ years’ media-related/agency experience. ·     Experience buying through Strata. ·     You build great relationships with clients, vendors, and reps. ·     Strong negotiation skills and successful track record in the media buying space. ·     Establish trust and credibility with clients and vendors. ·     Ability to deliver client-facing presentations.

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